Marketing Strategy Support

When it comes to exceptional marketing, it is important to use various channels of communication, each tailored to reach a different target audience and achieve a different business goal. To best stand out from other competitors online and appeal to customers, a complete digital marketing strategy is key.

So, if there's ever a box to be thought outside of, an idea to be turned into a reality, or a successful marketing strategy to be implemented, then we're the perfect people for the job.

Multichannel marketing in Lincoln

Covering All Areas

A one-size fits all approach to marketing is a strategy destined for failure. It is important to reach out to different segments of your market, in ways which are attractive and personal to each one. Therefore, it's crucial to use different channels to communicate to different audiences, with relevant messaging for each audience.

At iocea, our Lincolnshire marketing agency team have strategic solutions for every organisation, no matter what size you are, sector you operate in or which market you're targeting.  We work with a wide variety of businesses to help them meet different goals and objectives, such as increased shop footfall, higher volumes of website traffic, wider brand awareness, a boost in sales and conversion completions.

We are able to create and implement a fantastic multi-channel marketing strategy for your business, covering all channels of communication and areas of digital marketing. Our specialist marketing experts offer social media marketing, email marketing services, Google PPC ads, search engine optimisation services, content marketing and much more.

Spotting New Opportunities

With all of our new and old clients, we treat their business as our own. We're genuinely passionate about their business growth, staying on the lookout for new product and market opportunities to tap into. Whether you choose to take our recommendations on-board is completely up to you, but we'll be here to support you whatever you choose to do. 

For example, one of our digital marketing clients has been operating a B2B strategy for decades, providing personalised products to educational institutes, charities, sports clubs and corporations. Our Lincoln digital marketing experts recognised the potential for them to widen their target audience, aiming to reach consumers directly by entering the personalised gifts market. As a result of our recommendations, our client is seeing an increase in demand for their products and have been able to sustain a constant revenue flow through the pandemic.

Market research services Lincoln
Competitor research

Staying Ahead Of The Competition

When you're so busy, it can be easy to take your eye off the competition. That's where we can help you, as we conduct regular searches into new market trends and activities that your competitors are conducting. We can help your business to cash in on an upcoming trend, before your competitors do, or if there's something that they're doing and you're not, we'll help you do it better.

Our Lincoln marketing specialists work as an extension of your team to help you achieve your full business potential, so we really do see your competitors as our own competitors. If there are any particular areas which you would like us to look into, or competitors that you'd like us to follow, we'll add this research into your bespoke marketing plan.