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www.kiniki.co.uk |
Kiniki manufacture men’s swimwear and underwear, and sell to a loyal
customer base by mail order. Kiniki also produce an excellent catalogue,
and market their products via the web, catalogue, email campaigns and
telesales.
Customers can see at a glance which product in any given size and colour
is available, on back order or out of stock via the shopping grid, which
is database driven directly from Kiniki’s stock files.
Kiniki’s excellent images are loaded only once via the Cshop Admin
Centre, from which all the other relevant images for category, basket,
zoom, and product are automatically created, optimised and published.
The Kiniki site also features a scrolling customer quotation section,
which shows randomnly selected customer recommendations.
Kiniki customers can also order via the interactive online catalogue,
and all custom shipping and unique offers, including landing pages,
affiliate marketing, category management and image management are taken
care of through Cshop Admin.
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What the customers said... 'After being with our existing web software
house since 1997 we wanted to be able to administer the products that
appeared on the site in house, integrate with our back office systems
for product and stock data and make the site as appealing to as many
people as possible given our products.
We spoke with numerous companies and eventually agreed a short list of
four which included our existing supplier. On meeting and discussing our
requirements IOCEA very quickly became a prominent candidate as we found
that the software was established with some large customers in the
clothing industry and addressed issues pertinent to our type of
business. The grid system of purchasing particularly struck home.
We also found that they were very friendly and amiable, as the internet
is a key part of our current and future business strategy we felt it
essential that we could work closely with any future supplier.
With a strict time for implementation in partnership with IOCEA we have
taken our website from concept to implementation in just two months and
the go live implementation was well executed. We are extremely delighted
with the new web site and it's core functionality'. |
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